All of us are in the market for better and faster rankings for our web pages. While this can take a while for different markets and keywords, there are a few ways in which webmasters can give themselves a fighting chance. Here are ten ways that can definitely help get better rankings faster!
1. Get Canonical! – Make sure that you take care of any issues surrounding having the http and www versions of your pages come up. Decide on one and redirect the other. You don’t need to be dividing any link benefits that are coming in.
2. Use Anchor Text – Using anchor text in your incoming as well as internal linking structure can go a long way toward securing SEO benefits for those keywords. Vary the text as well, so you can rank for a variety of terms, and not simply your URL.
3. One Page Per Keyword – What this means is that you should have a page for any keyword you hope to rank for, and in the case of an authority site, many more than one. Having a large number of internal links using these keywords is highly beneficial as well.
4. Optimize Each Page – Related to the point above, this is a matter of optimizing each of your keywords on the page in all its forms; singular, plural etc. Also make sure that the internal linking is properly executed to and from this page.
5. Get Some Attention – one of the very best ways to garner faster rankings is to get your pages noticed in a big way. This can happen using various methods, including social media campaigns, linkbait, get some links from authority sites, or perhaps create a tool or piece of software that people crave.
6. Utilize Great Internal Linking Structure – Using your site architecture to pass internal links using keywords is a vastly under-utilized tool in the webmasters arsenal. Make sure you attend to this first, before going hog wild about incoming external linkage.
7. Lots Of Terrific Content – Simply put, the more great content that resides on your domain, the more opportunities you’ll create for yourself. Make a strategic plan for content creation on your site a high priority for the foreseeable future!
8. Watch Your Stats and Analytics – Understanding who is visiting your site, and how they’re getting there is a key to unlocking the storehouse of traffic. This is invaluable information, and you need to make sure you avail yourself of it. Most of the time you can get it for free, though there are some cool software programs that cut to the chase!
9. Get Quality Inbound Links – While it’s true that a boatload of incoming links will help, it’s far more valuable to have fewer, more high-quality one way backlinks acquired over time than it would be to pepper your pages with subpar links. Slow and steady wins the race.
10. Get A High Ranking Link or Two – Links for pages in your market that are ranking high for terms other than yours can jet you to the top. This can sometimes be accomplished with trackbacks.
There you have it, ten tips that will get your pages moving more quickly to exactly where you’d like to see them: the top of the search rankings!
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