Coming up with creative and effective link building strategies for your new website is essential for the prospects and hopes you may have for it. The currency of the Web is links; in essence, votes for webpages, and the more of those you have that have relevance and and authority the better your site will rank, and the more traffic you’ll see. It isn’t as hard or mysterious as some would have you believe, but it does require work. Here are nine ways to get your pages incoming links that help them rank!
1. Target Juicy Keywords! – If you have done some proper keyword research before launching your site, you will have a list of keywords that you want to target that will be attainable as far as the search engines go. This list will grow and change over time, but it’s vitally important to have an idea who you’re targeting going in, and what keywords to use for anchor text links.
2. Use Tags – Tagging your content with the aforementioned keywords, particularly in blog posts and videos, will be a great help in helping them be found.
3. Know Your Market – Knowing how many links will be necessary to get your page to show up on the first page of Google is valuable information, available through a number of tools. This type of competitive analysis can save you years of effort for terms you wouldn’t rank for anyway.
4. Utilize Trackbacks – Trackback links are an easy and profitable way to get some incoming links from your blog posts. It has largely taken the place of blog commenting, as so many blogs are now employing nofollow tags in their comments. Learn this technique!
5. Utilize Videos – There are several ways video can be employed to get incoming links to your web pages. From submitting them to video sharing sites in addition to YouTube, posting video responses, getting your videos into the related videos boxes of popular videos, and embedding your videos on sites that allow this.
6. Submit RSS Feeds – Submitting any and all of your RSS feeds, (and this means promotional pieces as well!) to the RSS Feed Aggregators (there are more than 60) is a terrific way to not only index new pages, (Google spiders them daily) but to also get incoming links quickly and easily.
7. Social Bookmarking Sites – Having links from social bookmarking sites indicates to the search engines that someone out there likes you! There are spammy ways to do this, and legitimate, sound ways to do this. You’ll know the difference when you see it!
8. Article and Content Syndication – Getting your content out on the web with anchor text links pointing back to your pages is one of the fastest and best ways to garner incoming links. Taking the next step, and syndicating that content is like putting the program on steroids!
9. Social Media – Letting the world know about your pages through your social media efforts like Twitter, Facebook and others will only help spread the word and build incoming links.
There you have it, 9 link building strategies to start the ball rolling. Take the time to implement these and you’ll be well rewarded!
